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Peter Cain (Marketscience Consulting)

Peter Cain is the Managing Director of Marketscience Consulting and currently teaches our Marketing Analytics Course and several on-site training courses. He specialises in advanced econometric modelling, statistical analysis and bespoke advice on marketing investments. He also has a vast experience of designing, project-managing and presenting econometric analyses and business solutions for a wide range of international blue-chip clients. Peter holds BSc and MSc degrees in Economics from the University of Warwick and a PhD in Economics from the University of Nottingham and has a wide experience of EViews and OxMetrics software packages.

Training & Consultancy

Peter Cain is a recent addition to our training associates team and currently delivers Marketing Analytics. He also delivers on-site training courses specifically tailored around the fields of marketing mix modelling and marketing analytics.

Feedback and Testimonials

General delegate feedback from Marketing Analytics training course:

    "Commercial understanding of a very academic subject"
    "I think the course was well structured and provided some great insight in marketing analytics"
    "A lot of things became clearer after the course."
    "I found it very interesting. The dynamic baseline really got my attention."
    "The way you dealt with a lot of difficulties really helped."
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